Kudos to two of my authors whose books hit #1 in their categories on Amazon in the past few weeks. Both authors wrote excellent books for specific audiences, sought out professionals to design and edit those books, and executed well-focused marketing strategies–including arranging for pre-orders–to get the word out. More on pre-orders in a subsequent post.
Hidden Blessings: Midlife Crisis as a Spiritual Awakening, by Jett Psaris
Subscription Marketing: Strategies for Nurturing Customers in a World of Churn, by Anne Janzer
